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It used to be that your computer or laptop was the only way to get online Adidas Ultra Boost Clima Australia , but as technology has advanced, there are now countless devices that connect to the Internet and allow you to view live TV, streaming videos, surf the web, or do some shopping online. With that in mind Adidas Ultra Boost 4.0 Australia , advertisers are now adjusting their campaigns to deliver ads that can be viewed on everything from smartphones to connected TV鈥檚. If you are thinking of going with the latter of those options for your advertising needs, there are some issues that you are probably going to need to consider. Let鈥檚 look at some of the problems you might run into with聽ad serving聽on connected TV鈥檚.

Actions are more difficult to control
When you are interested in an ad that you see when using a laptop, PC or even a mobile phone, clicking on said ad is easy. Things get a little trickier with a TV given that the average remote control was not designed for that purpose. A remote control cannot get the job done as quickly as it is when using your mouse or keyboard, which means that you may run into even more problems if the ad requires some other types of action Adidas Ultra Boost 3.0 Australia , such as searching, entering a comment or email address.


Ads can be skipped
Depending on the app being used on the connected TV, it may be possible for the user to skip the ad with just a click of the remote control. In some instances, the viewer may need to watch 5 seconds of the ad, after which they can skip past Adidas Ultra Boost Undefeated Australia , but that means that they may miss out on the important portions of said ad. One way around this is to embed the ad directly into the video stream so that ad skipping is limited.


Video quality considerations
An ad that looks great on a 5-inch smartphone screen might look totally degraded and terrible when it is displayed on a 50-inch connected TV if the resolution is too low. At the same time, a high resolution video file will take longer to download. If you are intent on creating a video ad, you need to make sure that the video quality remains in place regardless of the resolution or screen size of the device it is being viewed on and yet it can be downloaded within an acceptable time frame.


Limited landing page options
Many ads end with a call to action that will lead the potential customer to a landing page where they can learn more about the product or service that they are interested in. This option may not be available to them on a connected TV because browsing a website on a TV is not yet a convenient or pleasant experience yet. This would then mean that they would need to switch to another device to get more information about your offer. Unfortunately, a large percentage of customers will simply not take that extra step.


Data measurement issues
Even though聽video adservers聽support tracking events for interactions with ads on connected TV鈥檚, the problem is that you can never really be sure who is seeing the ad. An ad might be watched by a whole family with multiple people with different interests Adidas Ultra Boost Australia , or left on without anyone watching. If the TV is viewed by a group and there may only be one that is interested in what you are selling. How can you possibly guarantee that it will be that one person that sees your ad? Likewise, people very often leave the TV on as they do other things at the same time. It means that they don鈥檛 even see the ads that are displayed on TV.


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How to Create Uncommon Results in Business Marketing Articles | April 17 Adidas NMD C2 Australia , 2013
People I meet at events around the country always ask me what it takes to create uncommon results in one?s business: I?m talking about the kind of results that astounds everybody around you.

People I meet at events around the country always ask me what it takes to create uncommon results in one?s business. I?m talking about the kind of results that astounds everybody around you and makes them say, ?Huh? How?d she do that??


When I share with them what to do, they sometimes think it sounds too simple. I think it?s because most people are waiting for a ninja strategy (and yes, there are plenty and I share the ninja stuff with our students and clients) but it also comes down to doing things in accordance with two laws of success, and they actually go hand in hand.



?There are two lifelong success strategies that all highly successful people adopt.??



That being said Adidas NMD Racer Australia , many people don?t give these two lifelong success strategies much thought because they?ve heard them before. They say, yeah, I know that already. And you?ve probably said that too. But do you? You see, I don?t believe you know something until you do it on a daily basis, until it becomes second nature to you. And in business Adidas NMD R2 Australia , if you don?t do it daily, then you don?t know it, you?ve only HEARD of it! If you?re not getting results from it day in and day out, then you don?t really know it. Action is key and implementation is crucial, even with the simple stuff.



Your Client Attraction Assignment:



Identify the specific excuses and fears that hold you back from taking decisive action on the opportunities that are right in front of you. How are they stopping you and what are you going to do about it?


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